CONCORD – As the height of the summer tourism season approaches, the New Hampshire Liquor Commission (NHLC) has launched a “Welcome Back to New Hampshire” campaign offering visitors savings on NH Liquor & Wine Outlet purchases, resources for planning their summer vacation and the chance to win an all-expense-paid weekend trip to New Hampshire valued at $3,500. Details can be found at www.welcomebacktonh.com.

“New Hampshire has the lowest prices and best selection across the country,” said Governor Chris Sununu. “The 603 is known for our tax-free shopping and first-rate customer service, so this initiative is important in welcoming back everyone for the summer, highlighting how much the Granite State has to offer.”

Customers can visit www.welcomebacktonh.com for access to vacation and dining resources, the opportunity to download a coupon for $25 off a purchase of $150 or more and the ability to enter to win an all-expense-paid weekend trip to their selected New Hampshire region, including lodging, travel and dining. In addition, when customers visit the site, they will be prompted to take a fun quiz to determine whether the visitor is more suited for the mountains or the beach.

“Our NH Liquor & Wine Outlets draw 12 million annual customers from across North America and we are thrilled to formally welcome them back through this initiative,” said NHLC Chairman Joseph Mollica. “With endless opportunities to explore our beautiful state at any time of the year, it is fitting this campaign highlights all the Granite State has to offer by encouraging visits to our state’s many restaurants, lodging attractions and tourist destinations.”

The promotional period will run from July 7 – August 20, 2021 and coupons must be redeemed by August 31, 2021. Visitors to the site who enter their contact information and participate in the poll will receive the coupon or discount code and be entered for a chance to win the $3,500 vacation prize. The prize package includes $1,500 for lodging in New Hampshire, up to $1,000 in travel expenses, $500 in dining credit at New Hampshire restaurants, a $250 NH Liquor & Wine Outlet gift card, a $100 NH Made gift card, a $100 League of NH Craftsmen gift card and a $50 NH State Parks gift card. The winner of the contest will be announced in September.

The campaign aims to celebrate the summer tourism season and reopening of many of the Granite State’s popular travel destinations. Whether a New Hampshire resident or out-of-state visitor, customers can take advantage of the NHLC’s high quality selection of over 14,000 wines and spirits, competitive tax-free prices, and excellent service.

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