MERRIMACK – The latest addition to a classic food franchise is opening its doors Monday.

The first new company-owned Friendly’s restaurant in 10 years will be located off Route 101A at 710 Milford Road – the site of a former McDonald’s Restaurant.

A spokesman for the company said the restaurant will generate 75 jobs.

CEO John Maguire called the new restaurant a "prototype" for Friendly’s to come.

The 3,800-square-foot, 130-seat restaurant will have a brand new design, including an interactive tabletop Ziosk computer system while maintaining the restaurant’s classic feel, Maguire said.

There will also be online ordering and a drive-thru window so those on the run can pick up a burger or a Fribble – Friendly’s classic milkshake.

Maguire said he grew up going to Friendly’s with his family and that he wants the restaurant to remain a "facilitator for memories."

"When I was a kid, that’s where I went with my parents and grandparents," he said. "Now, that’s where my kids want to go."

Tim Thompson, Merrimack’s community development director, said he is excited to see that real estate space being used.

"From an economic development perspective, it’s certainly good to see that business come back into the area," he said.

Thompson said he hopes to see new development in more vacant spaces, such as the former Shaw’s grocery store on Daniel Webster Highway.

Friendly’s, which started in Springfield, Mass., in 1935, has a rich history in New England. There are now 250 Friendly’s across the East Coast, including locations in Nashua, Manchester, Concord and North Conway. There was previously a location in Merrimack.

In addition to the official opening Monday, there will be a grand opening celebration on March 2. Beginning at 10 a.m., 25 guests will receive a year’s supply of free Fribbles (one per week), and from 11 a.m.-3 p.m., each guest will get a free scoop of ice cream.

Merrimack town officials and Maguire will also be in attendance.

Derek Edry can be reached at 594-1243, dedry@nashuatelegraph.com or @Telegraph_Derek.