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Wednesday, September 28, 2011

New Business Bio: Pastamore Ristorante Italiano

Type of business: Italian restaurant.

Main location: 103 Route 101A, Amherst.

Contact name: Luiz Pereira and Giuliano Mastantuono.

Contact phone: 578-9696.

Contact e-mail:

Company Web site address:

Date began doing business in southern New Hampshire: May 5.

Date opened at this location: May 5.

Is this a franchise? No.

Owner: Luiz and Giuliano.

Manager: Luiz.

Days/Hours: Monday-Saturday, 11 a.m.-3 p.m. lunch; Monday-Saturday 3-10 p.m. dinner; Sundays, noon-9 p.m.

Number of full-time employees: Nine.

Highlights of products and services: Always made fresh to order, homemade; serving beer and wine.

Names and backgrounds of the key leaders: Giuliano was born in Italy and grew up in a kitchen. He lived in Italy for 19 years with his parents, who always owned a restaurant. When he was 19, they moved to Brazil where they opened up another Italian restaurant. Giuliano has more than 35 years of experience.

Luiz is originally from Brazil and is has been a restaurant manager for more than nine years.

What’s the biggest challenge facing your type of business, and how are you approaching it? Having customers come in and try our food. The prices are very affordable. Advertising.

What else should the readers know about your business: These are new Italian dishes that no other restaurant has and a mix of dishes from all parts of Italy.